Programmatic SEO By HubSpot
Introduction:
Programmatic SEO (or pSEO) is a technique that allows you to create pages targeting specific keywords almost automatically. With programmatic SEO, you can generate hundreds to thousands of landing pages designed to target hundreds to thousands of keywords without manually creating those pages, saving a lot of time. This article will guide you through the basic concepts of programmatic SEO, why it’s important, and how to implement it to improve your SEO strategy.
Review:
The article provides a detailed introduction to the concept of programmatic SEO, including what it is, why it matters, and how to implement it. Programmatic SEO allows you to automatically generate or optimize pages based on preset rules and data, thereby improving the ranking of pages in search engines. The article offers three main strategies for programmatic SEO: the vertical approach, the horizontal approach, and Account-Based Marketing (ABM) approach. Additionally, the article shares some practical tips and tools, such as how to use Airtable, Google Sheets, and ChatGPT to support the implementation of programmatic SEO, and provides some successful case studies.