Crawl Budget Explained
Introduction:
Crawl budget refers to the number of pages search engines will crawl on a website within a certain timeframe. This concept is based on two factors: crawl limit (how often search engines can crawl without causing issues) and crawl demand (how often they’d like to crawl a site based on its popularity and update frequency). If crawl budget is wasted, search engines won’t be able to crawl your website efficiently, which will ultimately hurt your SEO performance.
Review:
The article provides a detailed explanation of the concept of crawl budget, why it is crucial for SEO, and how to optimize your website to increase crawl budget. It emphasizes that increasing website authority is key to boosting crawl budget, typically achieved by earning more links from external websites. The article also discusses how to identify and fix common issues that waste crawl budget, such as accessible URLs with parameters, duplicate content, low-quality content, broken and redirecting links, incorrect URLs in XML sitemaps, pages with high load times/timeouts, and a high number of non-indexable pages. For SEO professionals, this article offers valuable guidance to ensure that search engines can effectively crawl and index website pages.
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